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Ultimate homepage Checklist

Homepage is the entrance to your website. Just like the exterior of the house, it is the first thing that people judge when they visit your website. The common problem that I encounter as a web designer is that client normally doesn't know what to include in...

TOP 3 INSTAGRAM APPS TO GET THAT PERFECT GRID

I have spent an interesting week and testing some Instagram grid apps to find what is most suitable for our business, Lollipop Creative Studio. These apps allow you to arrange your Instagram Grid nicely and let you schedule the posts ahead. There are heaps of...

How To Use your New Instagram Template with Canva

What you need: Your branded template for your Canva. Depending on what you have chosen, you might have a blank frame in the transparent background (see figur 1) that you can superimpose on your product images, or a blank template where you can add your own quotation...

How to build a brand that appeals to your target market

Wondering why some businesses seem to effortlessly attract and convert their target market … while others languish on the sidelines and struggle to gain any momentum? You probably know by now that I’m a complete fangirl for visual branding. It’s what I do in...

Why You Need a Brand, Not Just a Logo

Why do YOU NEED A BRANDING and not JUST A LOGO If you have read my post about the Branding Basics, you would have known that we at Lollipop Creative Studio is a firm believer that every business should have a brand. Whether you are a psychologist, a coach or an...

Branding basics: The who, the what, the where and the how

Everything you’ve ever wanted to know about branding your business “I’ve been having flashbacks to gym class,” my client revealed. “Everyone else has been picked but I’m left standing there with nothing to do and nobody to play with.” You’d think my new client was...

Why is my website not converting and how to fix it

What is it? Is it a bird? A plane? No it is.... Tweedle thumb. So you've launched your online business and now you are sitting in front of the TV on Friday evening, keeping your eye on the Google Analytic on your phone while sipping your wine. Counting on the visits...

Spring Cleaning Your Brand

I don't know about you, but I love spring cleaning the house. Refresh, spruce and ditch a thing or two to make way for new ones. Spring is also a perfect time to refresh and spruce up your brand too. Here are five easy ways to spring clean your brand: 1....

What to expect and Not to Expect from your web designer

When you signed a web designer up to create your website, we normally draw up a contract so you know what exactly what you can expect your web designer to do and what not in their scopes. It is a good thing to have a chat with your designer if you are not clear about...