Branding that hits the sweet spot

EVERY BRAND HAS STORIES. EVERY STORY IS UNIQUE.

BRANDING & GRAPHIC DESIGNER, BAYSIDE MELBOURNE

Wondering why some businesses seem to effortlessly attract and convert their target market … while others languish on the sidelines and struggle to gain any momentum?

 

We help small businesses creating irresistible & memorable branding that:

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Tells your stories, your passions and your values

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Resonates and connects to your tribe

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Positions yourself as the chief of the tribe and on top of the competition

We design your logo and brand as the key to the heart and soul of your business identity. Whether you are in need of a brand new logo or to refresh an existing one, we will research, brainstorm and work on our ideas with logo and brand identity that tells your story.

 

AT A GLANCE

Visual Identity Package

TIMELINE:

3-4 Weeks

VISUAL IDENTITY PACKAGE

Introductory Call
Brand Discovery Session
Logo Design
Logo Sub-marks (when your main logo is not suitable)
Colour Scheme
Branding Elements

 

 

COMPLEMENTARY STATIONERY DESIGNS

Your choice of two of the following:

Business Card design
Instagram template
Facebook Image + Profile
Email signature
Sticker design
Gift voucher design
A5/A6 single side flyer design

 

TOOLS

Brand Map + Positioning
Visual Identity Style Guide

LOGO DESIGN FOR SMALL BUSINESSES

IN BAYSIDE, MELBOURNE

Small Business Logo Design

Logo & Branding for products targeted to a female audience/female entrepreneurs

Creative Entrepreneur Logo Design

Branding for Health Professionals

 

 

BUILDING A MEMORABLE LOGO & BRANDING BY TELLING YOUR STORY

Telling your Brand story

 

Our Clarity Core session will help you understanding your ideal customers, their frustrations and we will craft the plan on how the benefit of using  your services or product  (hint: Mattress manufacturers don’t really sell mattresses and pillows, they sell ‘a good night sleep’).

By getting clarity on who your real tribe is, and finding out how your business would actually help them, we can design ways to attract, connect and convert them.

We will then have a one-on-one in-depth strategy session with your marketing team or the person in charge of your marketing to gain  more clarity about your own business, your goals, your ideal customers, and WHY they need you

 

 

 

HOW WE WORK

Our Design Process

Each project is broken down into discovery & planning, designing and building. We break down our project step by step in a methodological way so you don’t get overwhelmed.

01

Discovery

Yep, it’s about to get intimate.

Our clarity core session will help you to understand what makes your business and your customers tick.

This involves questionnaires, phone calls, homework (yep!) and a lot of research with the goal of leaving no stone unturned. 

02

STYLESCAPE

We will ask you to put together some colours, patterns, images that you think represent your business and vision,  and We will present an inspiration mood board (we call it Stylescape)  to ensure we are visually and strategically aligned.

 

03

DESIGN

The fun begins! We will bring your vision to life. We will start by creating mood-board based on your input. Once you are happy with the direction, we will create concepts for your logo & logo marks (when the main logo is not suitable), and then creating the complementary icons, patterns and/or illustration that will be used for your branding package.

You will have a set of revisions to tweak your preferred logo and stationery to make sure we get it perfect.

04

DELIVERY

When your beautiful new brand is complete, you will be given access to the files on the USB stick & Google Cloud. If you also assign your website to us, it is time to get on more work!

READY TO BE THE CHIEF IN YOUR INDUSTRY?

 

How much does a logo cost?

We offer packages with clarify core session to start with,  because we believe anything you do for your branding should have a solid foundation that you can take with you when you are ready to elevate. 

Logo is only one of the elements of branding identity that your business need to stand out of the crowd and every single branding element should work for seamlessly for your business. (Want to know more? Click here to find out more about our thoughts about branding)

You can download our branding package price here

ARE WE a good fit?

It is such a big thing to trust your business baby branding to someone – we can totally relate.

The first thing we recommend is to look at our portfolio to see if our design visions aligned. This is a  great indication of whether or not we will be able to translate your visions into reality. 
If you think we do,  please download our branding package price list and if you are happy to go ahead, let us know and we can organise an informal chat to see if we are made for each other.

 

WHAT IS CLARITY Core session?

I am glad you want to know!

Clarity Core session is a session we do at the beginning at our project to discover your ideal target audience, their problems and what you can bring to the table to help them. We will work on a unique selling preposition – this will be your brand story that we will create visually for you. 

Once we identify this, we will work on strategy on how to attract, engage and nurture them.

 

what graphic design projects can you help with?

We can help you with logo design, stationeries (letterhead, business cards, with compliment design, stickers etc), promotional materials such as catalogue, brochures, annual reports, and social media designs packaging designs for your products. Find out more about how we can help your companies here.

How do we know that we are good fit?
The questionnaire will help us understand your business and your goals, and will determine whether I can provide the best solution for your projects. Taking the time to fill it in already showing me that you are serious about your business, and that would be the first thing that we would like for a client!
Can you tailor the package?

If our branding package is not suitable for you, let us know and we are happy to have a chat and create a package that is more suitable for your needs.

Can you also help with the Website?

Absolutely! We would be happy to help with the website as well. 

We found that we work best when we are involved from the beginning as we can design the strategy from the ground up. Your branding + website will work seamlessly and harder if you have a solid strategy to start with.

 

How many projects do you take on?

To ensure we provide the best experience throughout the process and the best outcome, we take limited projects at a time. Your project will have our undivided attention, but  there might be a waiting list before you start, so if you are interested in working with us, please get in touch asap to ensure you don’t miss the boat!
More burning questions? Check out our FAQ page.

OUR BRANDING PROCESS

1. THE DISCOVERY
Before we start our project, we will send through some questions about your business, objectives and customers.
We will then have a one-on-one in-depth strategy session with your marketing team or the person in charge of your marketing to gain  more clarity about your own business, your goals, your ideal tribe, and WHY they need you. We will then tailor our branding and website to work toward those goals by convincing them why your tribe need you by talking in their own language. This brainstorming is conducted either face to face if you live locally or via zoom/skype/phone.
2. THE STYLESCAPE
We will present an inspiration mood board (we call it Stylescape) bu putting together colours, patterns, images, fonts that represent your vision and style to ensure we are visually and strategically aligned.
3. THE DESIGN

The fun begins! We will bring your vision to life. We start by creating concepts for your logo & logomarks (when the main logo is not suitable), and then creating the complementary icons, patterns and/or illustration that will be used for your branding package.

You will have a set of revisions to tweak your preferred logo and stationery to make sure we get it perfect.

4. THE DELIVERY

When your beautiful new brand is complete, you will be given access to the files on the USB stick & Google Cloud. If you also assign your website to us, it is time to get on more work!

Can’t wait to get started?

We created a logo & branding package that will help you to get started. Just enter your details and your price list will be delivered to your mailbox straight away.



We are so happy that we found Linda!!

We have had so many compliments in regards to the design of the website from customers and suppliers. Linda is fantastic to work with, very patient and thorough. We could not have chosen any one better, and absolutely recommend Lollipop Creative Studio to anyone looking for a graphic designer who listens and is fun, creative and unique. A massive thank you from Fox and Bear Tots

Beautiful Work

Linda could translate thousands of words the team thought of to describe ToyFiesta into beautiful graphics speaking of itself. Everyone visits www.toyfiesta.com.au gives us a common feedback about the looks of the website: beautiful work!A very big thank you Linda for all the work you have done for us and the seamless process you follow to achieve such great results.-Toy Fiesta

Highly Recommended

Working with Lollipop Creative Studio is one of the best decisions I’ve made. Linda is a wonderfully talented lady who had helped to create a new branding package for my children’s embroidery business.Asking all the right questions in a professional and systematic manner, Linda obtained all the necessary information to help develop a new logo and stationary package that captured the essence of my business perfectly.I highly recommend Lollipop Creative Studio, not only for the stunning final results but for the patience, understanding and exceptional attention to detail. – Kembroid

I'm So Proud Of My Online Space

I knew exactly the look and feel I wanted to create when visiting my new website. Linda matched the brief exactly. She drew some wonderful illustrations to give a handmade vibe to the site and her knowledge of WordPress functionality made a website I am truly proud to promote to the world. She’s a true gem and one I’m so pleased to have found. Thank you again Linda xx – Hunting For Lady Bugs

We couldn't be happier

We couldn’t be happier with the logo for our new company ‘The Big Yellow Bus’. Linda incorporated our ideas and with her creative touches succeeded in bringing our vision to life! The whole process was pleasurable and we would recommend Lollipop Creative Studio to anyone looking for a fantastic graphic designer! Thanks, Donna and Angela. – The Big Yellow Bus

Seriously Stylish, Quirky And Unique!

We have had so many compliments on our new website design – within hours of it going live one of our suppliers told us it was one of the best websites she had ever seen! Linda was great to work with – really thorough and asked questions that made us really think about what we wanted. The result is a design that is really truly about us, it’s completely unique and really reflects us as a business and as the people (and the dog!) behind the business. I’m so impressed with Linda, and can’t recommend her highly enough! Thanks so much Linda : ) Vanessa.  -Hello Charlie

Highly professional and lovely to deal with

Linda has been an integral part of my new business development plan and establishment. She worked closely with me on all aspects of the design and wireframe of my website, plus she has been responsible for all vis comms including ads, digital press release, pinterest links, logo development, order forms, etsy banner etc. early on in the relationship she established my trust and demonstrated the ability to respond promptly and very closely to brief. I often throw her various challenges and change my mind ( I am sure I drive her slightly crazy) but she has handled with absolute grace and professionalism. i would recommend Linda to anyone. -Charlie and Rose

DESIGN THE BRAND THAT YOU LOVE

Download our free workbook and attract more of your ideal customers who love everything about you. This workbook will help to get clarity about your brand and where you want to take it to.

 

 

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