Whether you are a service based business, shops with brick and mortar, restaurants or online shops, you will know that reviews are really important for the business.
Research also shows that more than 50% of purchasers look for reviews first before they commit to buying something.
The problem that a lot of businesses deal with when it comes to collecting reviews from local customers is to ask them to leave reviews.
There are many ways that you can collect reviews from your customers, so here are a few pointers:
SEnd email or include message in the invoice
Asking review on your customer’s invoice is a great way to encourage them to leave review. This works extremely well if you send your invoice through emails, or even add QR code on your invoice so your customers can get to the review page easily.
Many feature a link to the page where they can leave review, eg. “Love our product? Leave a review at www.yourdomain.com/review”
Putting signages, stickers of places that have reviews you (think of Trip Advisors, Yotpo or Yelp) on your doors, windows or around check out help to encourage your customers to leave reviews and also build their trusts, knowing that your places have been reviewed on the reputable review websites.
You can also employ a similar approach bu using icons and signages on your website, and creative a dedicated review page.
Include a Card in the Purchase
A little note or a card goes a long way. You can hand a business card to the customers at the point of sale, or when the job has been completed. Ask them to leave a review about their experience with the product, service or staff. You can also offer a small incentive for them after you receive the reviews.
Need someone to help you design the card? Get in touch!
ASK THEM DIRECTLY
You can ask them face to face, over the phone or online. Conversation is the key to building a connection with your customers and motivating them to share their feedback.
I’ve built email automation that gets directly sent to clients as soon as we wrap up the job, asking for feedback and reviews to help me improve my process and the results. This works all the time!
Over the years, I have collected reviews from my design, branding and website clients. The best way I found it to ask this straight after we finish the project and remind them about it in a few weeks.
Do you need help setting up your reviews pages on your website? get in touch to see what I can do for you.