Beautiful branding and graphic design studio for small service-based businesses
Logo and design packages that hit the sweet spot
Let’s create an irresistible brand your clients instantly click with.
Does your branding spark interest and connection? Does it reflect who you are and who you want to be?
You’re here because you know that branding is a fundamental part of your business and marketing. But you feel like your graphics don’t convey the quality you offer. It’s not hitting that sweet spot, right?
So what if I help you get clarity on your uniqueness? And the vibe your clients need to feel to connect? As we bring your vision to life together, you’ll fall in love with your business again. And your clients will find a service provider that resonates.
If you’re ready to feel confident with refreshed branding and graphic design that attracts your dream clients like bees to a honeypot – this is for you.
Free Branding Starter Kit
Attract more of your ideal customers who love everything about you with this work book.
” Linda really challenged me to go above and beyond in my brief and she took the time to really understand what the business is all about and it’s future direction. 10/10 would recommend Lollipop Creative for anyone looking for a bespoke and stylish branding package!”
Rion Casey, Shadeys Australia
What you’ll get in your small business branding & logo package
In just 8-10 weeks, you’ll see your very own brand experience come to life complete with:
BONUS: 2 personalised marketing items -choose from our most requested marketing item list
from $3000 (+gst)
Logo & Branding Work
“After seeing Linda’s portfolio, I had no question that she would be the right person to help me with branding my new business. The initial questionnaire helped me explain the vibe I wanted and Linda’s intuition and ideas were spot on with what I had in mind. The design process was smooth and I’m super pleased with the beautiful branding that she created. ”
Katia Camargo, Sweet Tribe of Mine
With a branding package you’ll be able to…
- Invest in custom design that attracts your dream clients without you having to work for it.
- Feel inspired and aligned with visuals that capture the essence of your business and brand.
- Skip the trial and error of DIY or long project timelines of traditional graphic design.
- Enjoy the fun, collaborative process of working with a responsive design professional.
- Instantly grow your confidence and credibility and position yourself as the expert you are.
- Fill your calendar with dream clients who are captivated from the get-go.
The brand design process
Brand strategy & creative direction
Brand identity design & development
You’ve approved your beautiful brand identity so now I’ll create your collateral. This might be business cards, a welcome pack, stationery or anything else you need.
All brand files and designs are finalised and sent via WeTransfer. Plus, you’ll get a style guide so you’ll know how to use them across your marketing channels.
Your branding package includes
Pinterest mood board challenge
Pinterest mood board challenge
A fun way to gather visual inspiration.
A client portal
Where you can easily share and access all your source materials,
Brand clarity workbook
A step-by-step guide to create clarity around the core elements of your business including your brand story, values and personality, and your ideal client’s needs and goals.
A 60 minute strategy call to make sure you have branding that communicates what you stand for, what you do and how to create a resonant connection. We talk deeply about your ideal client, unique selling proposition and brand tone.
Based on our discovery call and your briefing materials, I’ll present two mood boards to make sure we’re visually aligned.
2 marketing assets
Choose 2 marketing items from a menu of popular assets:
+ Business cards (double-sided, one design for 1 person)
+ Flyer (A5/A4 single side)
+ Thank You note card
+ Letterhead (PDF version)
+ 2 x Instagram templates
+ Facebook Cover + Profile Images
+ 4 x Brand Icons
+ 1 x Brand Pattern or Graphic Texture
Your Final Brand kit
Your complete brand kit with logo files, illustrations and graphics:
+ Logomark based on your main logo (landscape version, square version, icon, and logotype only)
+ Social Media Profile Image (square logomark if none of the above is suitable)
+ File export in various file types: jpg, png, svg, pdf, ai and various colours: full colour (where applicable), reverse, mono, grayscale, RGB, CMYK, Pantone U and Pantone C. All files clearly stored and labeled for ease of use.
+ Color palette
+ Typography selection / hierarchy
Brand style guide
So you can continue to keep things consistent with logo styles, colour palette, typography pairings and mood board.
from $3000 (+gst)
“Linda spent time getting to know me and my business (which actually helped me better understand my new business as well). She got to the essence of what my business and customers are all about.
The designs Linda put forward exceeded my expectations and I have had amazing feedback from customers”
Narissa Leung – Oz Lit Teacher
Still have questions about the branding package?
How do I know if we’re a good fit?
What are the differences between a traditional branding package and Branding in a Day?
With my branding package, I’ll take you on a journey of discovery where we uncover the fundamental essence of your brand. We talk deeply about your brand personality, unique selling proposition and client journey before I start brainstorming concepts for your design. You walk away from our time together with a cohesive branding suite that gives you everything you need.
With my Branding In a Day, this process is accelerated and you provide much of this prep work yourself. This is a better option for those who already have brand clarity and who don’t need to start the discovery process from scratch.
Can you tailor your branding package to my needs?
Of course! If my traditional branding package isn’t suitable, we can create one that best fits your needs.
Do you offer a payment plan?
To secure your spot, I require 50% nonrefundable deposit and the final payment to be paid prior delivery of your logo. If you need further breakdowns we can work something out.
How many projects do you take on?
To make sure you get the best client experience, I only take on 2 branding packages a month. This way, you’ll get my undivided attention, but there may be a waiting time before we can start.
Want to fast-track your branding project and get things done and dusted in a day?
If you’re keen to get your branding sorted and you’re excited by the idea of a dynamic same-day collaboration and project delivery, check out my VIP Design Day service. With solid prep and strategy chats, we’ll accelerate the process. And at the end of the day you’ll walk away with whatever materials you want.