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VIP Intensive Process

I believe the process of branding & web design should be simple, strategic, and streamlined – but also, fun.

 

I’ve developed a perfect, seamless and simple formula for infusing high elvel conversion strategy and customised style to allow us to knock the socks of our project together in ONE DAY!

How to Use Pinterest for your Branding

Before the Day

01

DISCOVERY

 

We get together via Zoom or phone call to have a chat about your projects and your goals for the project. During the meeting, we identify what can be done to initiate or achieve via VIP Day and how many days that you will need to complete your project.

What can be achieved depends on many factors on the day, for example, how quick you can turn around your feedback, how many changes you want to make on the day, whether you end up fully pivoting etc and we’ll have a chat about it on the day.

I can secure the date on my calendar during our meeting, or you can book your date online (please bear in mind that I am often 2-3 weeks booked in advance).

 

02

PREPARATION

 

As soon as you booked and paid the deposit, you will get instant access to my client portal, client worksheet, and the bonus interactive Pinterest mood board mini-course. Don’t worry it is really not one of those neverending questionairre as the idea of the VIP day is to simplify things. 

It is important to have all the information that we need prior to the day though so we can get as many things done as we can in a day without all the back and forth. 

This will help you to get ready for the intensive day. You will be able to email me with any questions during this time if you have any questions.

03

PRE-INTENSIVE STRATEGY CALL

 

About a week before we start our Intensive Day, we will hop on the Pre-intensive call to discuss your website/branding strategy and to iron out everything before I start working exclusively for you for a day.  We will look at the prep work you need to do to get your content ready and make sure your messaging is on point. We’ll also discuss your vision for the project, get a clear idea of the most important things you’ll need, and set expectations (for you and for me) for the intensive day.

 

 

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How to Use Pinterest for your Branding

On the Day

04

DESIGN DAY

 

Here is the exciting part!

We will start off the day with a kick-off email with estimated check-in times for parts of our process, depending on your priority list. This milestone will help you to plan your day around. You don’t have to sit around all day but it is important that you are able to give me feedback promptly so everything can follow the timeline and we can tick off your priority list as much as we can.

The nature of Intensive’s is efficiency. I am good at what I do and I’ve created a streamlined and efficient system that allows us to achieve maximum results in minimum time. Remember that the result will depend on all the pre-work that you have done, as well as your feedback, number of revisions and staying on track with your objective.

05

AFTER THE BUILD

 

  • I will hand over your files and/or the keys to your brand spanking new online home and you can start showing it off.
  • You can sleep on it and send some tweaks/fixes in the next few days that I can do in one round of revision (up to 1 hr).
  • I will be available to fix any bugs for a period of 1 month after the development.
  • You will have access to complimentary online training and your logins for you to access and add new content or edit existing content.
  • I have website care plans available and I can be your website wing woman for an hourly investment if you want me to add anything further.
Homepage Web Design Elc Childcare Minnows
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Frequently Asked Questions

Is this for me?

I understand - this is not for everyone. You will need to be virtually available on the design day, make quick decisions, and be able to prepare all your content prior to the design day.

But I promise you -  it will pay off at the end of the day when you walk away with the completion of your branding/website!

How can you charge a fraction of cost of other designers with VIP Design Intensive?

The VIP Intensive is so achievable and affordable because we eliminate so much time, delays and scope creep within projects. I also can confidently offer a fraction of traditional project costs because I know exactly how much time I will need to dedicate to your projects.

What happens if we need more time to finalise the work?

Prior to booking me, I recommend that we spend time together on the discovery call, where we can have a chat on the minimal viable deliveries on the day so you know what the least that you will get by the end of the day.

The completion of the work will all depend on the complexity of the site, your prompt feedback and your commitment on the day.

If we get to the end of the day and you feel like you need me to do some more work, not to worry!

You can book an extra day, or even half a day intensive so we can get to the finish line.

What would the day look like?

Every VIP Day is different, depending on your priority task list.

We will start off the day with a kick off email with estimate check-in times for parts of or process. This milestone will help you to plan your day ahead.

You can expect pretty frequent communication on that day so the faster I get your feedback, the more we can accomplish during our time together.

Once we are confident we are on the right track you can relax and let me get on with it and I’ll let you know when it is ready for the feedback.

Because I will be needing your feedback throughout the day, I would recommend that you book the day when you know you can clear your schedule.

What does building a website in a day look like?

You can expect the first concept for the homepage to view around mid-morning. I provide a very easy to use an on-page commenting system where you can pop your comments on the web pages directly for me and I will be able to easily see these comments and change requests.

You can also email me and add me on Skype so we can chat throughout the day.

You can expect pretty frequent communication on that day so the faster I get your feedback, the more we can accomplish during our time together.

Once we are confident we are on the right track you can relax and let me get on with it and I'll let you know when it is ready for the feedback.

Once you approve the site, I will need approximately 1 hr to work on technical things to ensure your site is optimised in speed and check all the responsiveness.

Because I will be needing your feedback throughout the day, I would recommend that you book the day when you know you can clear your schedule.

How is it possible to build a website in a day?

I have been working as a website designer for more than 15 years now and I have a seamless process to ensure I can maximize our time together.

To make sure I hit the ground running, we will have a pre-intensive call a few days before the Design Day, where we can chat about your objectives and ideal vision. On the day of the design, I will get straight into it!

Because you are also on a stand-by to give me feedback, we will eliminate the time it takes to go back and forth with feedback that would normally take days!

I also dedicate the whole for you so I won't be distracted by other client's work.

 

Can I book Done in Website Design Intensive for E-commerce or a more complicated website?

Yes - I offer semi-custom e-commerce in two intensive days. You will walk away with a 3-5 website page and a WordPress site with standard e-commerce function.

This is ideal if you only need a basic e-commerce function.

Because of the nature of the VIP Design Intensive, it is ideal for simple (but still gorgeous) websites that don't require custom functions or bells and whistles.

If you need a more complex site, reach out for our custom website design.

are there any ongoing cost?

You will need some ongoing costs for the website.

Just like your car needs an ongoing registration and ongoing maintenance to keep the machine oiled and runs well, there are some ongoing costs that you will need to keep in mind. We can look after most things for you if you prefer to be looked after.

Domain Name:
Domain name is the URL that you type on the internet browser to get to your website. This is where your website address. You normally pay annually for the subscription and need to be renewed to make sure you can still use the domain name.

Website Hosting:
This is the storage where you have your website built, and directed on the domain. See our hosting and care plan.

SSL Certificate:

SLL CertificateVerification of SSL certificates provides a trustworthy and safety for your visitors (we include this in our hosting service)

Email Hosting: To host your email, we recommend using third-party services like Zoho, Mail365, or G-Suite.

Plugins & Theme Subscriptions, Updates & Maintenance: if you are not with our care plan, it is important to have valid licenses for the plugins & theme used for the website, and to make time to update and maintain your website, securing it against any unwelcome attacks and that it is actually online and operational for your customers and users.

Do I own my website?

Yes!

We don’t hold anyone hostage to continue using us in order to continue using your website.

Once you have paid off the full term of your branding/website, the branding files and website is all yours.

If anytime you want to move it to your own host we will package up your current database and files and hand them over to you. You will be responsible for acquiring the premium plugins we use for your website but we will give you the list so you can purchase it yourself.

What do I need to prepare?

Prior to our Design Day, I'll send you your preparation guide and content planner for you to upload before your booked date.

For branding, I'll ask you to fill in a branding brief so I get more clarity on the business and you'll also get access to my interactive moodboard mini course (don't worry - it's fun!)

For the website, you will need to prepare the following:

  • Professional or stock images
  • Text for the page (we will give you access to our checklist)
  • Social media account links
  • Branding assets
  • Website Domain*
  • Website Hosting**

*Domain name is the URL that you type on the internet browser to get to your website. This is where your website address. You normally pay annually for the subscription and need to be renewed to make sure you can still use the domain name.

**Website Hosting: This is the storage where you have your website built, and directed on the domain. See our hosting and care plan below.

When we work together for a day, it’s important that you show up to the day prepared with everything I’ll need in order to make it a success, and I set aside a full day dedicated to YOU, and only you.

What is a care plan and why do I need one?

Your website is your 24-hour salesperson for your business and service/products, so it is important to look after it.

I have seen too many small business website owners lose control of their sites over time.

You can totally take responsibility for this yourself but if you want me to do this for you, I’ve got your back!  I help you to get that peace of mind that all software is up to date, secure against any unwelcome attacks and that it is actually online and operational for your customers and users.

See here for more info about Website Care Plan.

Will you be available for support when my website is finished?

Yes, you’re never going to be abandoned. You’ll get three forms of support. The first form of support will be an exclusive Client Only area, where you’ll have access to a library of information, including the manual and HOW-TO documentation to update the content or your website, adding menu, pages, posts and many more.

And then, there’s a BONUS form of support, which is 30 days of post-design support, which allows you to have online access to me via email.

Lastly, Your monthly care plan allows me to support your website by making sure that your website is in top condition, as well as daily backups just in case something happened and you need to roll back!

Can you help me with ad-hoc support if I come across problems and I am not on your care plan?

Absolutely!  You can book me for a quarter or half-day to help you troubleshooting or you can book me adhoc for $150/hr (including email support).

Keep in mind though, my calendar is often full and you might have to wait for a free day.

When I complete your website, you'll receive a copy of The Website Owner’s Manual which will help you keep track of all the important details about your website; including logins, hosting setup, DNS records, routine maintenance, & answers to my most frequently asked questions to help you have continued success with your website should you wish to give it a go on your own.

I don't have copy yet!

I have some business besties that I can refer you on the day rate basis too. Let me know and I can put you in touch!

Payment & Cancelation

A 50% non-refundable deposit is required to book out my calendar or pay in full. The remainder is payable 24 hours before we work together.

Your payment secures the slot in my calendar and allows me to give you my undivided attention.
This also means I can't take other work. No refunds are available from the time of booking. Additionally, no refunds are considered during or after the project period.

If you need to change the date, you can change it once by checking my availability on the website and let me know at least 7 days before the design day.

Please note that I am often booked out so this will affect your timeline.

 

 

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