THE WORK:

Logo & tag design for luxurious swimwear label, Munchkin Match.

THE BRIEF:

Munchkin Match is a swimwear label offering matching outfits for women and children, that is nothing but stylish and classy.
The client wants the label to represent luxury, rather than cute, to attract social influencers who dress to impress. They enjoy sun, beach and being outdoor with their children.

THE EXECUTION:

We started the process with discovery session to pinpoint the target market and how to speak to them in the way that resonate to them. Once we establish that simple and classy is the way to go, we set off creating the logo. The icon represent bikini top and bottom in the modern diamond shape. The logo is printed on gold foil to impose the luxury and high quality of the swimwear.

 

After much decisiveness looks FANTASTIC thanks! Thanks for being patient!

Line Heinze

Designer/Owner, Munchkin Match

Linda Bradley - Female Branding/Web Designer & Consultant in Bayside Melbourne

I am a brand consultant and chief Designer at Lollipop Creative Studio. We are Bayside Melbourne based branding, graphic and web designer, creating logo, branding and website designs for small businesses and female professionals that tell story about their passions and values based on a well-thought strategy and best practices.

We work with fierce dreamers, visionary leaders and conscious entrepreneurs who make positive impacts in the world. People who want to make a difference and believe in what they do. Over the years and having worked with many businesses, we found this can take shape in many professions – coaches, family psychologists, healers, childcare owners, bloggers, consultants, or even innovators and small businesses in kids/baby industry.

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